The fourth medium : (Record no. 28213)

MARC details
000 -LEADER
fixed length control field 00786nam a2200241 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181210012535.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 860417s1986 ilua g 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 86070966
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0870949136
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhBPA
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5438.5
Item number .F66 1986
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
Item number FOF 1986
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Foote, Cameron S.
9 (RLIN) 80407
245 14 - TITLE STATEMENT
Title The fourth medium :
Remainder of title how to use promotional literature to increase sales and profits /
Statement of responsibility, etc. Cameron S. Foote.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Homewood, Ill. :
Name of publisher, distributor, etc. Dow Jones-Irwin,
Date of publication, distribution, etc. c1986.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 226 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
590 ## - LOCAL NOTE (RLIN)
Local note
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales promotion.
9 (RLIN) 80408
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business literature.
9 (RLIN) 80409
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in marketing.
9 (RLIN) 80410
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
  Dewey Decimal Classification     Bangladesh Public Administration Training Centre Library Bangladesh Public Administration Training Centre Library General Stacks 04/16/2018   658.8 FOF 1986 51388 04/16/2018 04/16/2018 Books Pomi