| 000 | 00680nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20181210005037.0 | ||
| 008 | 180413m19801962maua|||| |||| 00| 0 eng d | ||
| 040 |
_aBD-DhBPA _cBD-DhBPA |
||
| 082 |
_a650 _bHAR 1980 |
||
| 110 | 2 |
_a Harvard University. _bGraduate School of Business Administration. _93100 |
|
| 245 | 0 | 0 | _aAdvertising, better planning, better results. |
| 260 |
_aBoston : _bGraduate School of Business Administration, _c1980. |
||
| 300 |
_a189 pages : _b illustrations ; _c34 cm |
||
| 440 |
_aHarvard business review reprint series. _961165 |
||
| 590 | _aNewaz | ||
| 650 |
_aAdvertising. _941465 |
||
| 650 |
_aAdvertising -- Management. _941465 |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c21018 _d21018 |
||