| 000 | 00612nam a22001931 4500 | ||
|---|---|---|---|
| 005 | 20181210011227.0 | ||
| 008 | 800903s1964 nyua b 000 0 eng | ||
| 040 |
_aDLC _cDLC _dBD-DhBPA |
||
| 082 | 0 | 0 |
_a658.8 _bOTM 1964 |
| 100 | 1 |
_aOtteson, Schuyler Franklin, _d1917- _973206 |
|
| 245 | 0 | 0 |
_aMarketing : _bthe firm's viewpoint / _cSchuyler F. Otteson [et. al ] |
| 260 |
_aNew York : _bMacmillan, _c1964. |
||
| 300 |
_axiii, 718 p. : _billus. ; _c25 cm. |
||
| 490 | 0 | _aThe Macmillan marketing series | |
| 504 | _aBibliographical footnotes. | ||
| 590 | _aAmirul | ||
| 650 | 0 |
_aMarketing. _973207 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c25621 _d25621 |
||